They are studs. You don't say which bolt it is, but if it is towards the end, particularly the aft end, the grounding may be significant as the keel tends to depress the hull immediately aft, or pull the keel down forward. This is a common cause of breaking the seal between the keel and hull.
If it were my boat I would lift it immediately. If the grounding was an accident you may have luck with a claim on your insurance.